For brands
UGC, social & copy. Built by a marketing major who actually coaches in the niche she covers.
I’m Hanna, content creator, social media manager and online coach based in Örebro. I’ve driven sales for Stronger, Celsius, ICIW, Peach Tights, Swedish Supplements, and a roster of Nordic wellness and lifestyle brands.
What I do
UGC creation
Briefed video and photo content delivered ready-to-post for paid or organic placement. Seven-to-ten day typical turnaround.
Social media management
Full-channel ownership: strategy, calendar, posting, community. Currently a small managed roster, by application only.
Copywriting
Long-form, captions, email, product. Written to convert in a tone that matches the brand, not the caption template.
Niche authority
I coach women in wellness for a living. I know what converts your buyer because I am your buyer’s coach.
The short list, so far
Brands your CMO already knows the name of.
Peach Tights · UGC + Affiliate Link · May 2024
One 18-second reel. Here’s what it did.
Conversion
25%
(5× industry avg)
Visits
285
Sales
70
Peach Tights briefed a single UGC spot. 18 seconds, organic-feeling, worn in a realistic setting. The video ran on IG with an affiliate link in the bio. Out of 285 visitors to the link, 70 bought. The brand has since re-booked the collaboration four times.
Recent work
Eight brands, eight aesthetics. one colour grade.
What brand managers say
The same three things come up every time. Fast turnaround. Clear on brief. Creative that sells.
“Love the fast editing and how naturally she folds the product in. The first video outperformed our studio spot by a factor of three.”
“Hanna understands the brief on the first read. Two rounds of revisions built in, and we’ve never needed a second round.”
“Her promo code has been used dozens of times in a single drop. This is the only creator whose affiliate link we re-book quarterly.”
“Delivered in five days, edited in-creator, three different cut-downs for IG, TikTok and the paid placement. Worth every krona.”
“We needed someone who actually understood wellness buyers, not just posed with products. Hanna is the rare UGC creator who reads the brand book.”
“One promo code hit a 25% conversion rate. The creative was a single 18-second reel. We’ve since re-briefed her four times.”
Rate card
Priced on the page. No dance needed.
Rates are a starting point. Ongoing collaborations and bundle work negotiated per brand.
Process
Four steps, no surprises.
Email me
Tell me the brand, the product, and the rough goal. Ballpark budget if you have one. It speeds things up.
Reply within 48 hours
I confirm fit, propose a package, we align on the brief. No awkward back-and-forth.
Content delivered
In the agreed format and timeline. Typical UGC turnaround: 7–10 days. Edited, captioned, ready to post.
One round of revisions
Included. Additional rounds quoted separately. I’d rather get the first version right, so I do.
Get in touch
Working on something? let’s talk.
I usually reply within 48 hours, weekdays. Currently based in Sweden, available Nordic and EU-wide.